
The photographic cover – which I don’t own! – of Children’s Hour Annual [1936, ©1935]
Here’s another BBC Children’s Annual looked at in some depth to preserve primarily the artwork but I’ve also added authors so they can be found by searchers. The first three annuals ( ©1935-1937) annuals might have had the titles The Children’s Hour Annual 1936, 1937, 1938 if they followed the British convention of labelling for the new year. So these were published in 1935-1937.
The history of this first title is interesting in itself. The Bookseller magazine, used by…booksellers for 1935 shows the pre-publicity for Hutchinson’s title which was to be published at 6/-. By the time of 4 September, I would have expected sales to have started in anticipation of Christmas, with the title being pre-sold into the bookshops months before.



Various pages from The Bookseller 4 September 1935 – note the error in price (5/- sic) quoted under the photograph of Stephen King-Hall and “Uncle Mac”, but the increase from 5/- to 6/- explained in the advert shown here! Confused? Me too.
And here’s where it gets interesting as there was an alternative cover to the one shown above and we get an explanation as to why, but not why, if you see what I mean.

We see the advert is still priced 6/- but notice the cover – here’s this image cropped;

Then we get the explanation – of sorts – the price will be reduced to 3/6.

That’s a substantial change in my opinion and having been a bookseller myself I suspect I will have bought a lot more at the latter price. If you look at the other titles on offer from Hutchinson, that 6/- stands out.


So let’s get started on the book itself. Firstly we get a lovely image on the endpapers by Barbara Grace de Riemer Sleigh (B de R. S.) who I mentioned in the previous blog article. Here the pieces are signed very clearly and the artist and write appears elsewhere in the annual – see below. The endpapers run from front to back and suggest how good children should be – but confusingly, to my mind, they show the boy damaging the wireless set and the girl flinging her book in the air! The drawings are lovely though.

- Foreword by Compton Mackenzie
- The Naughty Traffic-Signal by Joyce Bissell Thomas; Drawings by “HMS”
- Behind The Children’s Hour by Derek Mcculloch
- Do You Want To Win A Book Prize? by Anon [Closing date: 31 Jan 1936]
- The Tale Of The Woeful Whatnot by Barbara De R. Sleigh; Drawings by the author
- Reminiscences Of A Midshipman by Commander Stephen King-Hall; Drawings by “F”
- My Closest Call by H. Mortimer Batten; Drawing by Frederick Cockerton
- Mr. Gianopoulos Keeps His Appointment by Major Sir George Dunbar; Drawing by Frederick Cockerton
- The Faithful Kipper by Hugh E. Wright; Drawings by “HMS”
- The Swan Of Avon by Dr. L. Du Garde Peach; Drawings by Barbara De R. Sleigh
- The Floating Lamps by Major J. T. Gorman; Drawings by ‘Unknown’
- Wild Life In Western Australia by David Seth-Smith; Drawings by L. R. Brightwell
- Napoleon, The Walking Oak by Denis Vincent; Drawings by Joyce Mercer
- In Quest Of A Monster by Lieutenant-Commander R. T. Gould; Figure by the author?
- Dub And The Pot by Mary Grant Bruce; Drawings by Ernest Noble
- The Great Air Race by Flight-Lieutenant Geoffrey Shaw; Drawings by Kenneth Brookes

- “Uncle Mac”—A Photogravure Portrait Frontispiece
- The River Avon – IN COLOUR
- “Ye Red Lyon” – IN COLOUR
- Costume Designs For “The Swan Of Avon” – IN COLOUR
- He Held His Bound Wrists Over The Tiny Flame – IN COLOUR
- Down Through The High Street He Slid – IN COLOUR
- For Once He Roamed As A King – IN COLOUR
- The Children’s Hour Studio – IN HALF TONE
- “The Family Party” Rehearse – IN HALF TONE
- Flight-Lieutenant Geoffrey Shaw With His “Eagle” – IN HALF TONE
- Lined Up For The Start Of The Great Air Race – IN HALF TONE
- San Feliu De Guixols – IN HALF TONE
- David Seth-Smith With A Friend – IN HALF TONE
- Commander Stephen King-Hall; David Seth-Smith; H. Mortimer Batten; L. Du Garde Peach; Compton Mackenzie; Flight-Lieutenant Geoffrey Shaw; Mary Grant Bruce – IN HALF TONE
- Hugh E. Wright; Major J. T. Gorman; Major Sir George Dunbar – IN HALF TONE
- Joyce Bissell Thomas; Denis Vincent; Lieut.-Commander R. T. Gould; Barbara De R. Sleigh – IN HALF TONE
DETAILS and Norman’s COMMENTS
I loved reading Compton Mackenzie’s introduction in which he bemoans “modern” youth’s lack of appreciation of reading! His reasoning is that in his day the youth read “Boy’s Own Paper” and other magazines and “it is significant that middle-aged people are now apt to complain that children do not know how to amuse themselves”! Yet he goes on to say he noticed the decline in the “Boy’s Own” during his own time! Lovely dated yet current words!
As I did with the 1936 annual I have scanned all the author information that appears added to the bottom of this article – plus photos! There may be some duplication but I felt you might want all the info provided! I have not shown all photos / drawings.

I’ve added this image because it’s clearly initialled “HMS” but beyond that I have no clue who this was. I browsed all “S” entries in Alan Horne’s Dictionary (and other places) but got nothing matching. Let me know if you know who this was. Below I’ve added two more images if this helps!



Children’s Hour Annual [1936, ©1935] – Art by “F” – note the initial is encircled – but who was this?
The next example shows a signature clearly saying Cockerton. Looking around the Internet and some of my notes, I believe this is Frederick Cockerton who drew illustrations for the 1964 Girl Annual and The Third Enid Blyton Holiday Book (some of which are reprints from Sunny Stories nos. 45,170, and 179). His work also appears in Blackie’s Boys’ Annual, 1937. If searching on the Internet you’ll see a lot of horse and hunting oil paintings with the distinctive signature.


Children’s Hour Annual [1936, ©1935] – Art by Frederick Cockerton


Children’s Hour Annual [1936, ©1935] – Art by the elusive “HMS” – please do let me know if you can identify this artist
As you’ll read below ‘The Swan Of Avon’ by Dr. L. Du Garde Peach was just one of many plays he wrote for Children’s Hour and the illustrator here is again, Barbara Grace de Riemer Sleigh (B de R. S.) who drew the endpapers too.


Children’s Hour Annual [1936, ©1935] – Art by Barbara Grace de Riemer Sleigh


Children’s Hour Annual [1936, ©1935] – Art by Barbara Grace de Riemer Sleigh

I’ve featured Brightwell’s lovely cartoonish work before on this blog, and I first discovered him in Boy’s Own Paper.
I know Joyce Mercer has a following for her wild and whacky art so enjoy the next two images from the Annual and in case you’re wondering that’s an oak tree leaning towards the house!




Before we move onto the author information provided in the annual, there are also photos which I thought might be of interest. I just wish artists were treated as well as I’d love to know more about “HMS” and “SBL” and all the other mysterious initials I trip over, let alone a photograph!




AUTHOR INFORMATION













That’s all for this annual. More to follow!
















